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Objective: Career in Marketing Management

Career Summary

Marketing management professional with experience in sales, printing and publishing organizations and specializing in marketing communications through multichannel solutions.

Qualifications – Capabilities and Benefits

· Analytical, creative and organized in creating new methods for outstanding service and efficiency

· Seasoned marketing management professional dedicated to increasing sales and customer satisfaction

· Proficient in Project management with proven skills in problem solving and building customer relationships

· Experienced in creating new sales strategies for mining new prospects and producing effective sales presentations

Career Highlights and Skills

Marketing / Sales

· Collaborated with client, salesman and estimating to develop and facilitate a yearly retail printing program resulting in $2,000,000 in transactional work

· Provided standardization study for direct mail marketer to increase ROI which increased sales through new products developed and tested

· Authored sales procedure and presentation on how to effectively research prospects using tools from the internet which was distributed among the Eastern sales force

· Developed Excel program for managing and mining sales pipeline and creating full marketing sales plan for new prospects

Management

· Evaluated and suggested new multichannel communication products, worked with estimating and sales team for most effective ROI pricing models for greater customer response

· Designed and implemented new production procedures for book publishing accounts for greater client satisfaction and account profitability

· Developed complete paper and printing Excel macro contract pricing program for greater productivity in managing client’s quarterly direct mail schedule

Technical

· Demonstrated manufacturing and marketing capabilities to customer by assisting in onsite press approvals and conducting training sessions which lead to utilization of new plants and marketing products

· Utilized training in HTML, Indesign, Photoshop, Quark to significatntly reduce internal startup problems and effectively manage startup of new direct mail account resulting in $500,000 in transactional business

· Produced powerpoint sales presentations leading to multiple invitations to RFP and new business

Employment History

2008-2010 Sales Service Representative

Worldcolor, New York ,NY

2006-2008 Account Manager

Coral Graphic Services, Hicksville, NY

2005-2006 Senior Sales Coordinator

Gadge USA, Lake Success, NY

2000-2005 Production Manager Cygnus Business

Media, Melville, NY

2000 Customer Service Rep. Photobition,

New York, NY

1999 Digital Imaging Manager Quad Graphics,

New York, NY